A good trademark name is essential for creating a strong brand identity, establishing consumer recognition, and protecting intellectual property rights.
Trademarks are so commonly used in our everyday life, to the point that they exist for almost everything in the marketplace. Trademarks make it easier for us to select the “right” stuff among many competing choices; it gives us a sense of assurance to the source and quality of the goods or services that we pay.
Trademark, as an intellectual property, has its unique business value and is often involved in various kinds of commercial transactions. One of the most common commercial transactions is a trademark transfer, also known as a trademark assignment.
In response to the current COVID-19 outbreak, CIPO (Canada Intellectual Property Office) had released two announcements on March 17 and March 27, 2020, respectively, to extend the relevant trademark practice deadlines to May 1, 2020.
How long does trademark registration in Canada take? Depending on your level of trademark expertise, the time varies. Here's a look at typical processing times.
Canadian trademark registration can be expensive, but if you want to grow and protect your brand, it's a necessary investment. Here's how much it will cost.
What do the recent changes to Canadian trademark law mean for trademark registration in Canada? Here's how registered and pending trademarks have been affected.
The Canadian trademark registration process is complicated, and DIY trademark filing can increase your risk of rejection. Here's why you should hire a professional.
What happens after you've filed your trademark registration application in Canada? Here's what you should know about the Canadian trademark examination process.